Terms of Service

By creating or using an account on the Bells Up AI platform (the "Service"), you agree to be bound by these Terms of Service ("Terms"). If you do not agree to these Terms, do not use the Service.

Your use of the Service is also governed by our Privacy Policy, which describes how we collect, use, and protect your data. The Privacy Policy is incorporated into these Terms by reference.

Bells Up AI offers two plans: a Free plan and a Professional plan. The Service is intended for attorneys, legal professionals, and their authorized staff. If you provide access to staff within your organization, you are responsible for their compliance with these Terms and with your own professional obligations.

Free Plan

The Free plan provides access to a subset of the Service at no charge. Free accounts cannot save new conversations or documents to our servers; new conversation content is not written to permanent storage. (If your organization previously held a Professional subscription, your saved conversations are retained and remain accessible — see §03, "Cancellation and Downgrade to Free.")

Free Plan Models and Limitations

The Free plan is designed to let you evaluate Bells Up AI, and is not intended for attorneys to use for substantive legal work. It provides access to Claude Haiku (Anthropic) and GPT 5.4-mini (OpenAI), which are fast, efficient models which may be suitable for quick research queries, straightforward drafting, and summarization. The Professional plan provides access to larger foundation models that offer stronger performance on complex legal analysis, multi-step reasoning, and lengthy document analysis. You are responsible for evaluating whether the use of any particular AI model meets your professional requirements.

Bells Up AI may modify, restrict, or discontinue the Free plan — including the models available, usage quotas, and features — at any time, without prior notice except where required by applicable law.

If a Free account has been inactive for 180 days or more, we may delete it and its associated saved content after providing at least 180 days' prior notice to the email address on the account, unless a longer period is required by applicable law.

Professional Plan

The Professional plan provides access to the full feature set and all available AI models, including conversation saving, document upload, and organization management. Professional is a paid, per-seat subscription. Subscription terms, billing, and cancellation are described in §03.

The Professional plan is currently available only to customers in the United States and Canada. We may decline or cancel subscriptions purchased from outside the United States and Canada. We expect to expand availability over time; if you are outside these countries and want Bells Up AI, email info@bellsup.ai.

Usage Quotas

Both plans are subject to usage quotas. Quota levels differ by plan and may differ by organization. We may adjust quotas from time to time, including for individual accounts. For Professional subscribers, we will not materially reduce included usage during a paid billing period without reasonable notice, except as necessary to address abuse, security, provider restrictions, or operational emergencies. Additional usage beyond your plan's included quota may be available for purchase; terms and pricing for additional usage are shown at the point of purchase.

No Availability Guarantees

We make no guarantees of uninterrupted availability. The Service may be interrupted for maintenance, updates, or other reasons, with or without prior notice. We will make reasonable efforts to minimize disruption and provide advance notice of scheduled downtime.

Service and Provider Changes

Features may be added, modified, or removed. We may add or remove AI model providers, change the underlying Service infrastructure, or modify other aspects of the Service. We will provide reasonable notice of material changes.

Support

Support is available by email at info@bellsup.ai. We do not guarantee specific response times. Organizations under separate written agreements may have different support commitments as specified in those agreements.

Feedback

You agree that feedback you voluntarily provide about the Service is licensed to Bells Up AI, Inc. on a perpetual, irrevocable, worldwide, royalty-free basis, and that we may use that feedback to improve the Service without restriction and without obligation to you. This license does not extend to any confidential client information, privileged communications, work product, or the content of your AI conversations or documents that may be inadvertently included in feedback; those remain yours.

This section applies to Professional plan subscribers. Free plan users are not subject to billing terms.

Authority to Bind

If you create or administer an organization, subscribe to the Professional plan, invite users, or provide payment information on behalf of a business, firm, or other legal entity, you represent and warrant that you have the authority to bind that entity to these Terms. In that context, "you" refers to both you individually and to the entity you represent. You are responsible for managing the entity's users, billing, and data under these Terms.

We rely on actions taken by your designated organization administrators, including invitations, member management, billing decisions, and account deletion. You are responsible for managing administrator access within your organization. We are not responsible for data loss resulting from actions taken by your authorized administrators, and we will not adjudicate internal disputes over organization control.

Plans and Seats

The Professional plan is billed on a per-seat, monthly basis. Each seat corresponds to one named, active user in your organization. Account credentials are personal to the assigned user and may not be shared. The price per seat is shown at checkout and in your account settings.

Organization administrators may add seats at any time during an active subscription; seat additions are billed as shown at checkout or in the billing portal.

Deactivating a member frees that seat slot for reassignment but does not reduce the number of billed seats for the current period and does not entitle you to a refund or credit. Seat count reductions, if available, take effect at the next renewal.

Auto-Renewal

Your Professional subscription renews automatically each month until you cancel. On each renewal date, Bells Up AI will charge the payment method on file for the then-current monthly subscription fee. You authorize Bells Up AI and our payment processor, Stripe, to charge your payment method on a recurring monthly basis.

You may cancel your subscription at any time through the Stripe Customer Portal, accessible from your account settings. Cancellation is self-service — no support ticket required. Upon cancellation, your access continues until the end of the current paid billing period. We do not charge cancellation fees.

We built this so you can cancel yourself, at any time, without calling anyone. If you can't find the portal, email us and we'll get you there. We are not in the business of making it hard to leave.

Cancellation and Downgrade to Free

Cancelling your Professional subscription stops future renewal. Cancellation is not account deletion. Deleting your account is a separate action; see §11 for how account erasure works.

When a Professional subscription ends — whether by cancellation, non-renewal, or payment failure — your account remains active and your organization reverts to the Free plan. Your saved conversations and uploaded documents are retained and remain accessible: you can read them, and you can continue an existing saved conversation. Continuations run on Free-plan models only, which may not include the model originally used in that conversation.

While your organization is on the Free plan, messages you add to a conversation are not saved. You can re-open and continue an existing saved conversation, but the continued exchange is not written to our servers, and you cannot create or save new conversations. Saving conversations requires an active Professional subscription. Your retained saved conversations and documents remain available on the Service for as long as your account is active, subject to the data-retention practices described in our Privacy Policy. Re-subscribing to Professional restores Professional model access and conversation saving, for both your retained conversations and new ones.

Price Changes

We may change subscription prices. If we increase the price of your current plan, we will give you at least 30 days advance notice by email to the address on your account. Any price increase takes effect no earlier than your first renewal date following that notice. If you do not agree to the new price, you may cancel your subscription before the renewal date; your access will continue through the end of the then-current paid period.

Payment and Taxes

Payments are processed by Stripe. Bells Up AI does not store your full payment card number or CVV. By subscribing, you authorize Stripe to securely store your payment credentials and charge them on renewal.

All subscription fees are stated exclusive of applicable taxes, levies, and duties, other than taxes on Bells Up AI's net income. Stripe collects your billing information, including billing address, to process payment and to calculate and collect applicable sales tax. Bells Up AI receives limited billing, tax, and transaction records from Stripe for accounting, tax compliance, and customer support purposes. You are responsible for any taxes applicable to your subscription under the laws of your jurisdiction.

Refund Policy

All subscription fees are non-refundable, except where required by applicable law. We do not offer proration or credits for mid-cycle cancellations, unused seat time, or partial months. Your access continues for the full period you have paid for.

Failed Payments, Past Due, and Suspension

If your payment fails, Stripe will attempt to collect payment according to its standard retry schedule. During the retry period, your access to the Service may continue. If payment cannot be collected after retries, your subscription may be suspended or cancelled. We will send you email notification of payment failures and, where reasonably practicable, before suspension.

Disputes and Chargebacks

If you initiate a payment dispute or chargeback with your card issuer, we reserve the right to suspend access to the Service pending resolution of the dispute. We encourage you to contact us at billing@bellsup.ai before initiating a dispute — most billing questions can be resolved without a formal dispute.

Referral Program

Bells Up AI offers a referral program. If you subscribed using a referral code, you may receive a one-time discount applied to your first month's subscription. Referral discounts are applied at the time of subscription and are not transferable, combinable with other offers, or redeemable for cash.

If you participate in the referral program — whether by referring others or by subscribing using a referral code — your participation is also governed by our Referral Program Terms of Service. The Referral Program Terms of Service are incorporated into these Terms by reference. In the event of conflict between these Terms and the Referral Program Terms, these Terms control.

Enterprise and Firm Billing

Larger firms may be invoiced under a separate written agreement rather than through the Stripe self-serve flow. If you access the Service under a separate written agreement signed by Bells Up AI, that agreement controls to the extent it conflicts with these Terms. The Stripe Customer Portal self-service cancellation described above applies only to self-serve Stripe subscriptions.

Privacy is central to how we built this platform. The following commitments are described in detail in our Privacy Policy and are summarized here for convenience.

No Model Training

Your conversations and documents are never used to train AI models. All AI providers are accessed under paid API agreements that specifically prohibit them from using your data to train their models. We do not use your conversations or documents to train our own models either.

No Storage Unless You Save

Conversation content is not stored on our servers unless you turn on the Save Conversation toggle. Unsaved conversation content is not written to permanent storage by Bells Up AI. It is transmitted through our servers to the AI provider you select but is not retained after the session ends.

You may delete any saved conversation at any time. See §11 for how account and per-conversation deletion work.

Encryption

Saved conversations are encrypted at rest using AES-256-GCM encryption. Each conversation has its own encryption key, managed through AWS Key Management Service. Decryption keys exist only in memory during an active request and are never written to disk.

No Content Logging

Our application logs never contain your message content, AI responses, or conversation titles.

Organization Administrator Visibility

If your account is part of an organization, your organization's administrator may view usage metadata (such as which AI models you used and approximate conversation length). Organization administrators cannot access the content of your conversations. The application provides no mechanism for organization administrators to view, search, or export conversation content. Organization administrators may have account-management authority that affects your data, including the ability to request organization erasure as described in §11.

Bells Up AI staff may access aggregate usage metadata, including but not limited to conversation counts, timestamps, and model types used, for support and platform operations, but our platform's administrative tools do not allow Bells Up AI staff to view the content of your conversations or documents.

Usage Metadata

We collect and store request metadata for rate limiting, abuse detection, and security: timestamps, which AI model was used, which feature was used, response latency, and token counts (a measure of input and output length, but not the actual text of your prompt or the AI response). IP addresses are collected at authentication and account-lifecycle events. Metadata is retained for the life of your account. On account erasure, limited usage and identity records — never content — are retained for bounded periods for fraud prevention, billing-dispute defence, and defence of legal claims, as described in §11 and in our Privacy Policy.

Eligibility

You must be at least 18 years old to use the Service. By using the Service, you represent that you meet this requirement. The Service is available only in locations where our AI providers support it. You agree not to access or use the Service from any location where doing so would be prohibited by applicable law or where our underlying AI providers do not support access. Paid subscriptions are currently available only to customers located in the United States and Canada (see §02, Professional Plan).

Authorized Users

The Service is intended for use by attorneys, legal professionals, and their authorized staff. If you grant access to staff members within your organization, you are responsible for ensuring their use complies with these Terms and with your own professional obligations.

Account Security

You are responsible for maintaining the confidentiality of your login credentials and for all activity that occurs under your account. Notify us immediately at security@bellsup.ai if you become aware of any unauthorized use of your account.

HIPAA and Protected Health Information

Bells Up AI is not designed or offered for HIPAA-regulated processing requiring a Business Associate Agreement. We do not offer Business Associate Agreements (BAAs) with users, and we have not entered into BAAs with our AI providers or infrastructure partners.

If you are subject to HIPAA — for example, if you or your firm serve as a Business Associate of a HIPAA-covered entity, or if you work for a HIPAA-covered entity — you should not use the Service to process Protected Health Information (PHI) as defined under HIPAA if doing so would violate HIPAA's requirements. Use of the Service for purposes that do not involve the transmission or processing of PHI is not restricted by this section.

Health-privacy obligations are context-specific. You are responsible for determining whether you may use the Service with particular health-related information, including under HIPAA, other federal and state health-privacy laws, court orders, protective orders, contracts, and professional-responsibility obligations. All user content remains subject to the confidentiality protections described in our Privacy Policy, regardless of content type.

Export Controls

You represent that you are not located in, organized under the laws of, or ordinarily resident in any country or region subject to comprehensive U.S. sanctions or embargoes, and that you are not identified on any applicable restricted-party list, including the Treasury Department's Specially Designated Nationals list and the Commerce Department's Entity List. You agree not to use the Service in violation of applicable U.S. export control and sanctions laws, including the Export Administration Regulations (EAR) administered by the Bureau of Industry and Security and regulations administered by the Office of Foreign Assets Control (OFAC).

The following uses of the Service are specifically prohibited:

• Use in connection with the development, operation, or facilitation of weapons systems, surveillance systems, or other activities that endanger public safety
• Generation of child sexual abuse material or any content that sexually exploits minors
• Phishing, fraud, social engineering, or any form of cybercrime
• Generation of content intended to harass, threaten, or incite violence
• Attempting to gain unauthorized access to any part of the Service or its infrastructure
• Reverse engineering, decompiling, or disassembling any part of the Service
• Attempting to extract system prompts, bypass security controls, or probe other users' data
• Sharing account credentials or allowing unauthorized persons to access your account
• Transmitting malicious code, spam, or harmful content
• Interfering with or disrupting the integrity or performance of the Service
• Using automated tools to scrape, crawl, or extract data from the Service
• Uploading or transmitting data you do not have the right to use
• Using outputs generated through the Service to train, fine-tune, or develop AI or machine-learning models that compete with the Service or with any AI provider whose models you access through it. (Note: as between you and Bells Up AI, you own the Output as described in §08 — this restriction does not affect your ownership rights; it limits one specific use of Output.)
• Misrepresenting AI-generated output as solely human-authored, or concealing AI involvement, where disclosure is required by law, court rule, professional-responsibility rule, or any other binding obligation applicable to you
• Using the Service to make or deliver automated high-stakes decisions, legal advice, or legal conclusions to clients or third parties without review and exercise of independent professional judgment by a qualified, licensed professional. (For clarity: attorneys using the Service as a professional tool, with their own review and judgment before transmitting output to clients or courts, are not prohibited by this provision.)

Look. We are not going to give you permission to use the Service for "any lawful purpose," because even though OpenAI may be amenable to that kind of latitude, we certainly don't have the purchasing power of the five-sided wailing wall. So don't use the Service to develop or run mass surveillance, or operate autonomous weapons systems, either, ok? This is the moment we find ourselves in, that these things actually need to be part of an AI company's Terms of Service. 2026, amirite?

Why this restriction exists. The prohibition on using Output to train competing AI models reflects mandatory flow-down obligations in our agreements with the AI providers whose models are available through the Service. The applicable provisions include:

• Anthropic (AWS Bedrock Commercial Terms of Service, §B): Customers may not "access the Services to build a competing product or service, including to train competing AI models."
• OpenAI (Services Agreement): Output may not be used "to develop models that compete with OpenAI."
• Google (Gemini API Additional Terms of Service): The Services may not be used "to develop models that compete with the Services."
• xAI (Enterprise Terms of Service): The Services may not be used "to help develop, or help provide to any third party, any product or service similar to or competitive with any Service."

Provider terms cited as of June 2026. Current terms are available at the links in §07. In the event of conflict between these excerpts and the current provider terms, the current provider terms govern.

We reserve the right to suspend or terminate access immediately for any reason, including but not limited to conduct that violates these Terms.

Bells Up AI provides access to multiple AI model families through a unified interface. When you send a message, your prompt is transmitted to the AI provider you have selected to generate a response.

No Training on Your Data

Every AI provider we offer is accessed under paid API agreements that prohibit the provider from using your inputs or outputs to train or improve their models. Providers accessed through AWS Bedrock (including Anthropic, Meta, DeepSeek, Mistral, and Qwen) are processed under the AWS Data Processing Addendum. Direct API providers (OpenAI, Google, xAI) each operate under separate paid API agreements with the same prohibition.

Provider Terms and Data Practices

Each provider's own terms and data practices apply to their processing of your requests. The in-app privacy panel reflects each provider's current data handling commitments. We monitor provider terms on an ongoing basis, and we encourage you to review the privacy panel before including highly sensitive information in a prompt.

Provider Acceptable Use

In addition to Bells Up AI's acceptable-use requirements in §06, your use of each AI model is subject to that provider's own acceptable-use and usage policies, which are incorporated by reference into these Terms. You agree to comply with those policies when using the Service. The applicable policies include:

• Models accessed via AWS Bedrock (including Claude, Llama, DeepSeek, Mistral, and Qwen model families): the AWS Acceptable Use Policy and the AWS Responsible AI Policy
• OpenAI models (GPT model families): OpenAI Usage Policies
• Google models (Gemini model families): Google Generative AI Prohibited Use Policy
• xAI models (Grok model families): xAI Acceptable Use Policy

If a provider notifies us of suspected misuse by a user of our Service, we will investigate and may suspend or terminate the relevant account pending or upon conclusion of that investigation.

AI Output

AI-generated responses are provided for your use as a professional tool. AI models can produce inaccurate, incomplete, or misleading output. You are responsible for reviewing, verifying, and validating all AI output before relying on it in any professional capacity.

8.1 Our Property

The Service, including its software, design, and documentation, is the property of Bells Up AI, Inc. and is protected by intellectual property laws. These Terms do not grant you any rights to Bells Up AI's trademarks, logos, or brand features.

8.2 Your Content

You retain all rights, title, and interest in the content you submit to the Service ("Input"), including any prompts, documents, or other materials. We do not claim any ownership interest in your Input.

As between you and Bells Up AI, you own all output generated by the Service in response to your Input ("Output"), to the maximum extent permitted by applicable law. We do not claim any ownership interest in Output, and we hereby assign to you any right, title, or interest we may hold in Output generated through your use of the Service.

8.3 Underlying Provider Rights

The Service routes your requests to AI models operated by third-party providers, including Anthropic, OpenAI, Google, xAI, Meta, and others ("AI Providers"). Each AI Provider's terms of service assign or disclaim ownership of output in your favor. Specifically:

• Anthropic (Claude models, accessed via Amazon Bedrock): Anthropic agrees that customer owns all Outputs, disclaims any rights it receives to customer content, and assigns to customer its right, title, and interest (if any) in and to Outputs. Anthropic may not train models on customer content. — Anthropic on Bedrock — Commercial Terms of Service, §B (Customer Content), available at https://aws.amazon.com/legal/bedrock/third-party-models/ (as of June 2026).
• OpenAI (GPT models): "As between you and OpenAI, and to the extent permitted by applicable law, you (a) retain all ownership rights in Input and (b) own all Output. We hereby assign to you all our right, title, and interest, if any, in and to Output." — OpenAI Business Terms, §3.1, Customer Content (as of June 2026).
• Google (Gemini models): "Google won't claim ownership over [generated] content." — Gemini API Additional Terms of Service (as of June 2026). Google's API Terms of Service further provide that "Google does not acquire any ownership of any intellectual property rights in the content that you submit to our APIs." — Google APIs Terms of Service (as of June 2026).
• xAI (Grok models, accessed via API): Customer owns all right, title, and interest in and to the Output in perpetuity, and xAI assigns to customer all of its right, title, and interest in and to such Output (excluding xAI's underlying technology). — xAI Enterprise Terms of Service, available at https://x.ai/legal/terms-of-service-enterprise (as of June 2026).
• Open-source and AWS-distributed models accessed via Amazon Bedrock (including Meta Llama, DeepSeek, Mistral, and Qwen): These models are governed by their respective open-source or community licenses and the Amazon Bedrock Third-Party Model Terms, which do not restrict ownership of output generated through their use. AWS confirms that with Bedrock, "your content is not used to improve the base models and is not shared with any model providers." — Amazon Bedrock FAQ (as of June 2026).

The excerpts above reflect provider terms as of the dates indicated. Current terms are available at the links provided. In the event of conflict between these excerpts and the current provider terms, the current provider terms govern.

We provide links to each AI Provider's current terms of service on our in-app Privacy pages. Provider terms are incorporated as amended from time to time; we will notify you of changes we become aware of that materially affect your use.

8.4 Important Limitations

(a) No guarantee of uniqueness. Due to the nature of AI, other users may receive output that is similar or identical to yours. Your ownership rights in Output do not extend to output independently generated for other users.

(b) Copyright status of AI-generated content. The legal status of copyright protection for AI-generated content remains unsettled. While all AI Providers contractually assign or disclaim rights in your favor, courts in some jurisdictions have held that purely AI-generated content may not qualify for copyright protection absent sufficient human creative contribution. Bells Up AI makes no representation regarding the copyrightability or enforceability of Output under applicable intellectual property law.

8.5 License to Provide the Service

You grant Bells Up AI a limited, non-exclusive, worldwide license to host, process, transmit, copy, encrypt, decrypt, store, and route your Input and Output solely as necessary to provide, secure, maintain, and support the Service, comply with applicable law, and enforce these Terms. This license ends when you delete the content or close your account, subject to the retention periods described in our Privacy Policy. For the avoidance of doubt, this license does not permit us to use your content to train AI models, for advertising, or for any purpose other than operating the Service on your behalf.

As-Is Service

The Service is provided "as is" and "as available" without warranties of any kind, whether express or implied, including but not limited to implied warranties of merchantability, fitness for a particular purpose, and non-infringement.

No Warranty on AI Output

We do not warrant the accuracy, completeness, reliability, or suitability of any AI-generated output. AI models can hallucinate, produce errors, and generate content that is factually incorrect or legally unsound. You are solely responsible for evaluating whether any particular Output is accurate, complete, and appropriate for your use case, including whether human review is warranted. AI can make mistakes, and in particular AI, such as the ones available through the Service, may confidently cite facts and case law that do not exist. Output should not be relied upon as legal advice or as a substitute for independent professional judgment.

Limitation of Liability

To the maximum extent permitted by law, Bells Up AI, Inc. shall not be liable for any indirect, incidental, special, consequential, or punitive damages, or any loss of profits, revenues, data, or business opportunities, whether incurred directly or indirectly, arising from your use of the Service.

Our total aggregate liability for any claims arising out of or related to these Terms or the Service shall not exceed the greater of (a) the total fees you paid to Bells Up AI in the twelve (12) months immediately preceding the event giving rise to the claim, or (b) one hundred dollars ($100).

Indemnification

You agree to indemnify, defend, and hold harmless Bells Up AI, Inc. and its successors, officers, employees, or agents, from any third-party claims, losses, damages, liabilities, and reasonable expenses (including attorneys' fees) arising from or relating to: (a) your use of the Service in violation of these Terms; (b) your violation of applicable law in connection with your use of the Service; (c) your infringement of any third-party intellectual property, privacy, or other rights through your use of the Service; (d) your violation of the acceptable-use or usage policies of any AI provider whose models you access through the Service; or (e) any data or content you transmit through the Service.

Bells Up AI will promptly notify you in writing of any claim subject to indemnification and provide reasonable cooperation at your expense. You will have sole control of the defense and settlement of any such claim, provided that you may not settle any claim in a manner that imposes obligations on Bells Up AI, Inc., its successors, officers, employees, or agents, without prior written consent.

Your use of the Service does not create an attorney-client relationship between you and Bells Up AI or any of our employees. Nothing in these Terms or in the Service constitutes legal advice.

Attorneys are responsible for their own compliance with applicable professional responsibility rules, including but not limited to rules regarding client confidentiality, supervision of AI-assisted work product, and disclosure obligations. We do not monitor your use of the Service for compliance with professional responsibility rules, and our architecture provides no routine access to your conversation content. That obligation remains solely yours.

We encourage you to review relevant ethics opinions in your jurisdiction regarding AI tools in legal practice before using the Service with confidential or privileged information.

The prohibition in §06 against delivering unreviewed AI output as legal advice or legal conclusions to clients or third parties applies to the output itself, not to attorneys' own research, drafting, or analysis. If you are a licensed attorney using the Service as part of your professional workflow, your review, editing, and exercise of independent judgment before any output reaches a client, court, or counterparty is precisely the professional responsibility these Terms anticipate — and satisfies the review requirement.

You are responsible for determining whether your retention, preservation, or other professional obligations require you to retain content before deleting conversations, documents, or accounts through the Service. Deleted content cannot be restored — see §11.

You are the best judge of what your professional obligations require before transmitting privileged information to any third-party service. Our architecture is designed to minimize data exposure — but that judgment is yours to make.

Termination by You

You may stop using the Service at any time. Professional subscribers may cancel their subscription through the Stripe Customer Portal as described in §03. Cancelling a subscription is not account deletion — your organization reverts to the Free plan and your data is retained. See §03 (Cancellation and Downgrade to Free) for what happens when a Professional subscription ends.

To close your account entirely, organization administrators may submit a deletion request through account settings. This initiates the account erasure process described below.

Termination by Us

Bells Up AI reserves the right to suspend or terminate your access if you violate these Terms, engage in conduct that endangers the Service or other users, or as required by law. We will make reasonable efforts to provide notice before termination, except where immediate action is necessary to protect the Service, other users, or third parties. If we suspend or terminate your account, we will, where feasible and not prohibited by law, provide a reasonable opportunity to export your saved conversations and documents that are not themselves the subject of the violation or investigation.

Discontinuation of the Service

If Bells Up AI discontinues the Service entirely, we will provide at least 90 days advance notice to active users. Paid subscribers will retain access through the end of their current paid period and will not be charged further. You will have the opportunity to export your data before the Service terminates.

Account Erasure

An organization administrator may request deletion of the entire organization account at any time through account settings. Deletion removes all members' access and permanently destroys all associated data, including saved conversations, documents, and the encryption keys that protect them. Once completed, account content cannot be recovered through Bells Up AI.

Erasure timelines differ by plan:

• Free accounts are erased promptly after the request is confirmed — access ends immediately, erasure runs shortly afterward, and there is no hold period.
• Professional accounts enter a seven-day hold period before erasure runs. During the hold, the account remains fully accessible. You may cancel the deletion request by contacting support during the hold. After seven days, erasure is irreversible.

We will complete erasure of active systems within 30 days of the request being filed. For Professional accounts, this 30-day window is inclusive of the seven-day hold. Upon completion, we will send the requesting administrator (and all org admins) a written confirmation identifying the categories of data destroyed and the date of completion.

Active-system deletion is immediate upon the erasure run completing. Encrypted database backups may contain copies of your data for up to approximately 30 days following erasure; this residue is self-expiring and is not accessible through the Service. Backup residue is not restored except for disaster recovery or as legally required. The confirmation document we send will include the estimated date on which backup residue expires. Once erased from active systems, content cannot be recovered through Bells Up AI.

What Is Retained After Erasure

We retain certain records after erasure under legal-obligation, fraud-prevention, and legal-claims bases, even after account content is destroyed. These include billing and tax records, security and audit logs, and limited identity and usage records. The specific categories, retention periods, and legal bases are described in our Privacy Policy.

Per-Conversation Deletion

You may delete any individual saved conversation at any time. Deleting a conversation permanently destroys its content, associated documents, and the encryption key for that conversation. Per-conversation deletion is immediate from active systems. Deleted conversations are subject to the same backup-residue window described above.

Data Export

You may request an export of your saved conversation data at any time by contacting us at privacy@bellsup.ai. Data export is a manual process; we will respond to export requests within a reasonable time. This right corresponds to the portability right under applicable data protection law, including Article 20 of the GDPR where it applies.

Effect of Termination

Upon termination, your right to use the Service ceases immediately. Sections of these Terms that by their nature should survive termination — including intellectual property, limitation of liability, indemnification, and governing law — remain in effect.

We may update these Terms from time to time. When we make material changes, we will update the version number and effective date at the top of this document and notify active users by email. Your continued use of the Service after the effective date of updated Terms constitutes acceptance of those changes.

These Terms shall be governed by and construed in accordance with the laws of the State of Delaware, without regard to its conflict of law provisions.

Any disputes arising from these Terms or your use of the Service shall be resolved in the state or federal courts located in Delaware, and you consent to the personal jurisdiction of those courts.

Confidentiality

Bells Up AI will treat your conversations, documents, account data, and any other nonpublic information you provide through the Service as confidential. We will not access, use, or disclose it except as necessary to provide, support, and secure the Service, comply with applicable law, or as otherwise described in these Terms and our Privacy Policy. Standard exceptions apply: information that becomes publicly available through no fault of ours, that we independently develop without reference to your information, or that we rightfully receive from a third party without restriction. Our obligations regarding law enforcement requests and compelled disclosure are described in our Privacy Policy, Section 10.

You agree to treat nonpublic information about the Service — including security architecture, pricing not publicly posted, and infrastructure details — as confidential.

Force Majeure

Neither party is liable for delays or failures in performance caused by events beyond reasonable control, including cloud-infrastructure or AI-provider outages, internet service disruptions, natural disasters, government actions, war, cyberattacks not caused by a party's failure to maintain reasonable security, or similar events. Affected obligations are suspended for the duration. If a force majeure event prevents performance for more than 30 days, either party may terminate the affected subscription on written notice.

Third-Party Services

The Service relies on third-party infrastructure, AI model providers, payment processors, and other services. While we maintain the specific commitments regarding AI providers described in §07, we do not control and are not responsible for third-party outages, terms changes, or service discontinuations generally. If a third-party change materially affects the Service, we will make reasonable efforts to notify you.

Entire Agreement

These Terms, together with the Privacy Policy and, if you participate in the referral program, the Referral Program Terms of Service, constitute the entire agreement between you and Bells Up AI, Inc. regarding your use of the Service and supersede all prior communications and agreements, whether oral or written.

Severability

If any provision of these Terms is found to be unenforceable or invalid by a court of competent jurisdiction, that provision shall be limited or eliminated to the minimum extent necessary, and the remaining provisions shall continue in full force and effect.

Assignment

You may not assign or transfer these Terms or your rights under them without the prior written consent of Bells Up AI. Bells Up AI may assign these Terms in connection with a merger, acquisition, reorganization, or sale of substantially all of its assets.

Waiver

The failure of Bells Up AI to enforce any provision of these Terms shall not constitute a waiver of its right to enforce that provision or any other provision in the future.

Notices

Notices to you will be sent to the email address associated with your account and are effective upon sending. Notices to Bells Up AI should be sent to security@bellsup.ai.

Questions about these Terms or the Service: